Yummy – Food, Drink, Life
Yummy is the ultimate printed guide to the best of Nairobi’s food & drink scene and each issue is filled with features, interviews, insider’s guides and tons of tips for home cooks and hosts. We cover all the trending new restaurants, mouth watering recipes to try at home and collaborate with some of Kenya’s leading chefs, connoisseurs, mixologists and sommeliers.
With our motto of Food, Drink, Life – grab your FREE copy and enjoy your read!
Reader Profiles
Our readers are vibrant, curious and part of the culture of people who not only enjoy their food but also want to know where it comes from. Some of them love to cook, other love to dine out, but whether they are cook-at-home chefs, foodies, restaurant lovers, parents, health conscious, wine-lovers and even professional chefs, one thing is for sure is that they are a diverse group of people with a range of interests and tastes.
- Age demographics of 19 – 45
- 60% women – 40% men
- Urban affluent with significant purchasing power
- Love eating out at restaurants
- Passionate about cooking
- Conscious of where food comes from
- Balance between splurging and saving
- Care about their home and what is in it
Distribution Network
With a core distribution network within Nairobi, 10000 magazine copies are handed out to an engaged audience of food and drink lovers who live and work in the city, where we distribute through racks at all the major malls, as well as, selected Artcaffe & Zucchini branches and some of your favourite restaurants.
Our Digital Presence
Yummy’s digital presence is a bustling hub where readers can discover the latest trends from Nairobi’s food scene and beyond. With reviews, news and recipes, it’s an essential read for anyone who wants the inside track on Nairobi eating and drinking. Our newsletter and social media channels deliver a regular dose of food inspiration to our readers.
Advertise with Yummy – Get in touch!
Combined with our digital channels, Yummy boasts an enthusiastic, engaged community of food lovers. Reach them by integrating your brand across our platforms. Whether its print and digital campaigns, content & video creation or end-to-end event planning & management, we’ve worked with some of the leading F&B brands in Kenya and look forward to working with you.
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